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tvN Hotel Del Luna
tvN Asia
How can we generate value for a final episode of tvN's hit show "Hotel Del Luna"?
Yeo Jin Goo, the star of "Hotel Del Luna" arrived in Singapore to drum up publicity for its final telecast on Starhub. Splash Productions managed local and international media liaisons, all interview schedules and media enquiries, as well as to organise a press conference held at Kempinski Hotel Singapore that was attended by more than 30 local media outlets including Forbes, secured for international coverage, to generate a staggering 210 mentions across media platforms, and a PR value of over $4 million.
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